Sales Director, Group Benefits

About the position At Canada Life, our purpose is to improve the financial, physical and mental well-being of Canadians. As a Sales Director, you will play a key leadership role in delivering on this purpose by leading a high-performing team of Account Executives focused on growing our small and large group benefits business in the Ottawa market. You will drive strong business results through thoughtful leadership, a client-centric approach, and meaningful partnerships with advisors, clients, and internal teams. Responsibilities • Lead and develop a high-performing team by providing coaching, mentorship and day-to-day guidance to Account Executives, including support on complex client situations and escalations. • Foster an inclusive, collaborative and performance-driven team environment. • Support individual and team development to build capability and drive engagement. • Execute regional sales strategies and quarterly business plans in alignment with the Regional Vice President. • Drive growth and retention across both small and large group benefits segments. • Monitor performance against key metrics and take action to ensure targets are achieved. • Develop and maintain trusted relationships with advisors, clients, and internal partners. • Collaborate closely with regional service teams to deliver an exceptional and consistent client experience. • Partner with head office teams on initiatives that support business growth and innovation. • Guide and support your team through the full sales cycle, from RFP to finalist presentations to implementation. • Ensure a seamless transition from sale to onboarding and ongoing account management. • Maintain a small portfolio of large or complex clients, where required, to support strategic opportunities. • Identify opportunities for cross-selling additional products and services. • Work with advisors and internal partners to strengthen long-term relationships and improve client outcomes. • Ensure client needs are understood and consistently exceeded. • Bring forward market insights and contribute to the development of new solutions. • Anticipate trends and identify opportunities to strengthen our competitive position. • Champion a client-first mindset and support change initiatives across the region. Requirements • 5+ years of Group benefits leadership experience • Demonstrated success leading or coaching sales teams • Strong understanding of group benefits products and funding arrangements • Proven ability to deliver results in a fast-paced, target-driven environment • English is required; bilingualism (English and French) is an asset. • Strong relationship-building and business development skills • Excellent communication and presentation abilities • Strategic thinking with the ability to translate insights into action • Collaborative mindset with the ability to work effectively across teams • Strong organizational and prioritization skills and a client-focused approach that builds trust and long-term partnerships • A commitment to continuous improvement and personal growth and able to bring people together to achieve shared goals • A balanced approach to performance, using data, insight and judgment • An openness to new ideas and perspectives, and a willingness to lead through change • Valid driver’s license and access to a vehicle • Ability to travel within the Ottawa and Eastern Ontario region Nice-to-haves • bilingualism (English and French) is an asset Benefits • Career Development: Opportunities for career advancement, access to industry-leading learning programs and up to \$2,000 annually towards education reimbursement. • Health & Wellness: Flexible health and dental benefits, plus a \$5,000 mental health benefit to support your well-being. • Time Off: In addition to regular vacation and personal days, we support community involvement with a volunteer day. • Financial Security: Company-matching pension plan, share ownership program and additional investment options. • Rewards and Recognition: Employee recognition programs, service milestone celebrations, employee discounts and more! • Emphasis on Community: We provide a workplace where employees feel connected and supported through Employee Resource Groups (ERGs), mentorship programs, social clubs and events.

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