About this role
Join Valnet Inc. as a Performance Marketing Manager to spearhead digital acquisition in Montreal. Focus on driving customer growth and optimizing campaigns for the Auto portfolio.In this role, you will oversee and lead a comprehensive performance marketing strategy tailored for the Auto sector. With your analytical mindset and proven experience, you will manage substantial media budgets while ensuring campaign effectiveness and ROI. Collaborating with creative and analytics teams, you will help transform data into actionable insights to enhance customer experience.Key Responsibilities: • Lead end-to-end strategy for paid search and social media • Manage significant paid media budgets and forecast results • Scale campaigns on Google Ads and Meta platforms • Optimize against performance metrics like CAC and ROAS • Implement advanced testing strategies for campaign growthRequirements: • 4-8 years in performance marketing or equivalent • Experience managing large budgets for measurable impact • Deep knowledge of Google Ads and Meta Ads Manager • Hands-on with analytics tools like GA4 and Data Studio • Familiarity with conversion tracking and CRO strategiesMake a significant impact at Valnet Inc. by enhancing digital performance within the Auto portfolio. #J-18808-Ljbffr