About this role
Join Cascadia as a Marketing Manager focused on business development initiatives in Langley, BC. This role is designed for experienced AEC marketers eager to implement strategic campaigns.
You will oversee the execution and performance management of integrated marketing campaigns while working closely with sales teams. With 5-8 years of experience, your role will be crucial in supporting specification-driven sales cycles through effective outreach and engagement strategies. Your hands‑on management of CRM systems will ensure data integrity and lead quality.
Key Responsibilities
• Lead integrated marketing and business development campaigns
• Serve as marketing partner to regional sales representatives
• Drive compelling email nurture and outbound campaigns
• Analyze performance and produce reports on campaign activities
• Update website content for improved conversions
Requirements
• 5-8 years of experience in AEC marketing
• Experience with ZOHO CRM and digital campaigns
• Solid understanding of architect-focused marketing
• Excellent communication and coordination skills
• Ability to manage multiple projects independently
This position offers a chance to enhance your marketing skills and contribute to a sustainable future.