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Senior Marketing Manager, Field Programs

Silversmith Capital Partners
Ottawa, ONOn-site1 week ago
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About this role

Become a Senior Marketing Manager for Field Programs at Appfire, focusing on regional strategy and customer outreach. This remote position is designed for marketing professionals ready to enhance pipeline and revenue. In this role, you will implement integrated marketing programs, manage events, and coordinate with sales teams to drive customer engagement. Your proven ability to lead marketing initiatives in the B2B SaaS industry will be essential as you assess campaign effectiveness and optimize strategies. Key Responsibilities: • Develop integrated field marketing strategies for the Americas • Oversee execution and optimization of events • Collaborate with multiple teams on initiatives and reporting • Analyze ROI and campaign performance metrics • Manage regional marketing budgets effectively Requirements: • 5–8+ years in field marketing or SaaS environments • Experience in executing impactful regional campaigns • Strong project management and organizational skills • Excellent communication and stakeholder management • Knowledge of Salesforce and marketing automation tools Contribute to Appfire’s growth and enhance our customer engagement across diverse markets. #J-18808-Ljbffr
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