About this role
Lead digital health innovation with a Senior Global Product Marketing Manager role in Canada. Shape go-to-market strategies and engage consumers to drive growth in connected health solutions.
This Senior Global Product Marketing Manager will guide strategies and execution for innovative digital health products worldwide. Focused on adoption and retention, you will leverage consumer insights alongside market intelligence. Collaborating across various teams, your goal is to ensure alignment and maximize business impact through strategic positioning and effective marketing.
Key Responsibilities:
• Conduct market analysis to identify consumer trends
• Develop comprehensive product marketing strategies
• Create and execute go-to-market plans for new products
• Drive engagement and retention through lifecycle marketing
• Monitor product performance and optimize strategies
Requirements:
• Bachelor's degree; MBA preferred
• 8+ years in product marketing, especially in digital health
• Proven growth strategies in global consumer markets
• Strong analytical and strategic thinking skills
• Excellent communication and storytelling capabilities
Make a significant impact in digital health by driving consumer engagement and innovative solutions as a key marketing leader.
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