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Senior Data Analyst, Marketing Insights at Ubisoft

Ubisoft Entertainment
Montréal, QCOn-site2 weeks ago
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About this role

Become a key player at Ubisoft as a Senior Data Analyst in Marketing Analytics, driving insights that optimize marketing strategies and business impact. Join a passionate team focused on innovation. As a Senior Data Analyst, you will play a vital role in encouraging data-driven decision-making across marketing initiatives. Your focus will involve analyzing performance metrics, establishing benchmarks, and reporting insights to stakeholders. A strong analytical background and a love for gaming will support your success in helping shape marketing strategies. Key Responsibilities: • Analyze market data and measure campaign impacts • Develop and track key performance metrics • Translate business questions into analytics solutions • Deliver cross-channel marketing insights and recommendations • Assist in the development of marketing experiments Requirements: • 4+ years of relevant analytical experience, 3+ in marketing • Proficient in SQL, R/Python, and visualization tools • Experienced in performance metrics and data reporting • Familiar with statistical methods and paid media metrics • Knowledge of Adobe Analytics and other data tools Drive impactful marketing analytics as part of Ubisoft's dynamic team. #J-18808-Ljbffr
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