Consumer Industries Marketing Manager at SAP

Join SAP as a Product Marketing Manager focusing on Consumer Industries. Leverage your SaaS marketing expertise to enhance customer experience solutions for sectors like Retail and Fashion. We are seeking an experienced Product Marketing Manager to shape the marketing strategy and messaging for our CX solutions. This role requires strong knowledge of consumer industries and the ability to develop comprehensive marketing plans that span the buyer’s journey, from awareness to adoption. Key Responsibilities: • Create end-to-end marketing strategies for SAP’s solutions • Lead development of messaging and positioning • Conduct market intelligence and customer analysis • Produce effective marketing and sales collateral • Oversee sales enablement tools and training materials Requirements: • 3-5 years’ experience in SaaS product marketing • Proven storytelling and content development skills • Familiarity with CPG, Retail, Fashion, or Wholesale systems • Strong collaboration with cross-functional teams • Bachelor’s degree in marketing, business, or related field Use your marketing skills to influence SAP’s success in customer experience across key consumer sectors. #J-18808-Ljbffr

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