About this role
PB Staffing Solutions is a growing Canadian staffing and recruitment agency that connects employers with top talent across multiple industries. We are looking for an energetic, results-driven Marketing Manager who can build our brand, generate qualified employer leads, and support the growth of our client base.
If you have a passion for B2B marketing, digital campaigns, and lead generation, we'd love to hear from you.
Key Responsibilities
• Develop and execute marketing strategies to generate new employer clients for PB Staffing Solutions.
• Create and manage digital marketing campaigns across LinkedIn, Google, Facebook, Instagram, and email marketing.
• Generate high-quality B2B leads and support the sales pipeline through strategic marketing initiatives.
• Build brand awareness and position PB Staffing Solutions as a trusted recruitment partner.
• Manage the company website, SEO, blogs, newsletters, and social media content.
• Conduct market research to identify target industries, hiring trends, and business opportunities.
• Collaborate with the recruitment and business development teams to support client acquisition.
• Track campaign performance, measure ROI, and continuously optimize marketing initiatives.
• Coordinate marketing events, networking opportunities, and employer outreach campaigns.
Qualifications
• Bachelor’s degree in marketing, Business Administration, Communications, or a related field.
• Minimum 3 years of marketing experience, preferably in staffing, recruitment, HR, or B2B professional services.
• Proven experience generating qualified B2B leads and supporting business growth.
• Strong knowledge of digital marketing, SEO, Google Ads, LinkedIn marketing, email marketing, and social media advertising.
• Experience using CRM platforms such as HubSpot, Salesforce, Zoho CRM, or similar.
• Excellent communication, presentation, and project management skills.
• Analytical mindset with the ability to measure campaign performance and improve marketing ROI.
• Self-motivated, creative, and able to work independently in a fast-paced environment.
Preferred Qualifications
• Experience marketing staffing or recruitment services.
• Knowledge of the Canadian labour market and employer hiring trends.
• Experience with LinkedIn Sales Navigator, marketing automation, and content marketing.
• Graphic design or video marketing skills are an asset.
What We Offer
• Competitive salary based on experience.
• Performance-based bonus opportunities.
• Professional development and career growth.
• Collaborative and supportive team environment.
• Opportunity to play a key role in expanding a fast-growing staffing agency.
How Success Will Be Measured
The successful candidate will be evaluated based on:
• Number of qualified employer leads generated.
• New client inquiries and meetings booked.
• Marketing campaign performance and return on investment (ROI).
• Website traffic, digital engagement, and brand visibility.
• Contribution to client acquisition and overall business growth.
How to Apply
Please send your resume and cover letter to nima@pbstaffings.com
We thank all applicants for their interest; however, only those selected for an interview will be contacted.