Director, Growth Marketing (Customer / Expansion Focus)- Hybrid

*Yoh has an immediate, 6-month contract, possibility for extension opportunity, as a Director, Growth Marketing (Customer / Expansion Focus) within the B2B Software / SaaS (Enterprise Technology) industry to join our client, Hybrid , to report to their office in Toronto, ON* • Pay Rate: $82-96/hr. (max hourly rate) • 37.5 hours a week, Monday-Friday OT as necessary • 12+ years exp of marketing experience for B2B technology companies As Director of Growth Marketing you will lead across the North America customer base, driving retention, expansion, and pipeline. This role owns the development and execution of data-driven strategies in partnership with Sales, Client Success, and Product Marketing to deliver measurable revenue impact. A senior leadership position with direct influence on pipeline performance, conversion, and overall growth strategy. What You Will Be Doing • Own and drive customer pipeline, revenue growth, and expansion across North America • Develop and execute data-driven customer growth strategies based on segmentation, lifecycle stage, and opportunity • Partner closely with Sales, Client Success, and Product Marketing to align on pipeline goals and account priorities • Improve conversion rates and pipeline quality through targeted, insight-led engagement • Lead and scale integrated marketing programs across digital, events, lifecycle, and account-based channels • Identify and prioritize cross-sell and expansion opportunities across the customer base • Establish and track KPIs across pipeline, conversion, and ROI , driving continuous optimization • Build repeatable, scalable growth plays that increase efficiency and impact • Contribute to regional marketing strategy and leadership discussions as part of the NA leadership team • Lead, mentor, and develop a high-performing marketing team Who You Are • Bachelor’s degree (BA/BS) required; preferred fields include Marketing, Business Administration, Communications, or related discipline • 12+ years of experience in B2B SaaS marketing , with a strong focus on growth, customer, or lifecycle marketing • Proven track record of driving pipeline and revenue impact , not just engagement metrics • Deep expertise in customer growth strategies , including expansion, retention, and cross-sell • Strong understanding of account-based marketing (ABM) and lifecycle marketing approaches • Experience partnering cross-functionally with Sales, Customer Success, and Product Marketing • Highly data-driven and analytical , with the ability to translate insights into action and results • Comfortable operating in a matrixed, fast-paced environment with multiple stakeholders • Demonstrated ability to lead, mentor, and grow high-performing teams • Strong commercial mindset , with a focus on ROI, conversion, and efficiency • Experience scaling segmented, data-driven marketing programs across regions or large customer bases • Ability to balance strategic leadership with hands-on execution If This Sounds Like You, Apply Now! Yoh makes finding and applying for jobs simple. Partner with Yoh to find the right opportunities across multiple industries in the US and UK. Estimated Min Rate : $82.00 Estimated Max Rate : $96.00 What’s In It for You? We welcome you to be a part of the largest and legendary global staffing companies to meet your career aspirations. Yoh’s network of client companies has been employing professionals like you for over 65 years in the U.S., UK and Canada. Join Yoh’s extensive talent community that will provide you with access to Yoh’s vast network of opportunities and gain access to this exclusive opportunity available to you. Benefit eligibility is in accordance with applicable laws and client requirements. Benefits include • Medical, Prescription, Dental & Vision Benefits (for employees working 20+ hours per week) • Health Savings Account (HSA) (for em

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