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Staff Product Marketing Manager (Growth)

Fullscript
Toronto, OntarioOn-siteMay 12
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About this role

• We’re looking for a Staff Product Marketing Manager (Growth) to drive adoption, conversion, and monetization across our core Supplements product experiences • This role sits at the intersection of product, data, and design — focused on optimizing the provider-to-patient-to-order journey • You’ll own key growth levers across the funnel, run experiments, and partner closely with cross-functional teams to ensure our product experiences drive meaningful usage and impact • If you’re excited about using data and experimentation to improve real-world outcomes in healthcare, this is a high-impact opportunity to do just that • Own adoption, conversion, and monetization across core Supplements product experiences • Optimize the end-to-end funnel from provider → plan → patient → order • Identify and execute on key growth levers including attach rate, bundling, average order value, and reorder behavior • Design, run, and analyze experiments from hypothesis through implementation and iteration • Build and maintain a growth and experimentation roadmap aligned with product and business priorities • Partner with Product, Design, and Data to improve onboarding, activation flows, and in-product experiences • Develop and execute lifecycle strategies to drive engagement and repeat usage • Analyze funnel performance, cohort behavior, and experiment results to inform decisions • Define and track key performance indicators including conversion rates, attach rate, and repeat purchase behavior • Communicate insights and growth opportunities to cross-functional stakeholders and leadership Benefits • Reach your wellness goals with our benefits plan, discount on practitioner-grade supplements, and company-wide health and wellness programs • Our dedicated DEIB Council ensures we advocate for equality and encourage positive change within ourselves and the community. We value the unique qualities and perspectives of our team • You choose your own office with our Wherever You Work Well approach. Whether that’s in-person or at home, teams aren’t defined by geography. Output, not location, is our success metric so we also offer a flexible approach to your working hours, vacation, and personal days • We empower each other to grow with lunch and learns, lean in circles, show-and-tells, and more. Everyone has something to learn and something to teach so we pride ourselves on growing as a team • We’re not just a company — we’re a community. Team lunches, weekly town halls, birthdays, parties, and clubs are an essential part of our community and culture • The health of our people relies on the health of our planet. We are certified carbon-neutral, taking our first big step in creating a more sustainable future
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