Senior Communications Advisor

About the position The Senior Communications Advisor provides media relations coordination, monitoring, analysis, and rapid-response communications support to protect and strengthen the Company. This role leads day-to-day media monitoring and reporting, coordinates media inquiries and response workflows, and develops high-quality reactive materials (key messages, Q&As, statements, briefing notes) in collaboration with internal partners and leadership. Responsibilities • Coordinates and tracks media inquiries, ensuring timely routing, approvals, and responses. • Oversees media response workflows across communications, subject matter experts, executives, and relevant teams. • Acts as a coordination point for media activities tied to announcements, events, and public communications initiatives. • Coordinates approvals processes for media materials and public-facing communications products. • Drafts and refines media responses, statements, key messages, Qs and As, and reactive communications materials. • Coordinates fact checking and verification processes for public-facing communications materials. • Supports issue tracking and issues management activities, including monitoring emerging risks and preparing response materials. • Leads media monitoring and rapid response activities, identifying, escalating, and circulating emerging coverage and reputational risks. • Manages media reporting and reputational risk analysis activities, including daily summaries, weekly coverage reports, sentiment analysis, and strategic insights. • Maintains records of media inquiries, responses, approvals, interview outcomes, and coverage. • Contributes to the improvement of media relations, workflows, templates and tracking. • Supports the preparation of media materials for interviews, announcements, and public engagements, including briefing notes, background research, and anticipated questions. • Supports the delivery of media training initiatives for spokespeople and subject matter experts. • Supports the development and execution of social media strategies to enhance corporate storytelling and optimize channels and content in alignment with organizational priorities and needs. • Assists, as needed, in the production of social media analytics reports and conducts monitoring of sensitive topics and issues to help protect the organization’s reputation. • Contributes to the review of systems, policies, procedures, and guidelines aimed at managing, monitoring, and mitigating reputational risk. • Supports the management of relationships with social media service providers and assists in overseeing corporate social media accounts. • Supports the delivery of social media orientation for new employees to promote awareness and understanding of policies and guidelines. Requirements • A post-secondary education in Communications, journalism, public relations or an equivalent combination of education and experience is required • A minimum of five (5) to seven (7) years of related Communication experience is required • Demonstrated experience producing high-quality written materials under tight timelines (e.g., media statements, key messages, Q&As, briefing notes). • Superior writing skills in English and French • Proven ability to coordinate time-sensitive workflows across multiple internal stakeholders (e.g., executive, policy, partners) and secure approvals efficiently. • Experience with media monitoring, coverage reporting, and trend/sentiment analysis; ability to translate findings into clear insights and recommendations. • Strong judgement, discretion, and the ability to manage sensitive/confidential information. • Advanced proficiency with standard office software and collaboration tools (e.g., Microsoft Word, PowerPoint, Excel, Teams). Nice-to-haves • Bilingualism (English/French) is an asset Benefits • Health • Dental • Vision • Vacation • Personal days • Employee Family Assistance Program • Fitness Allowance • Pension • Incentive

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