About this role
• The Senior Manager of Seller Communications leads the strategy, planning, and execution of communications to our global sellers
• As the Equinix solution set deepens and our Go-to-Market (GTM) motion evolves, the scope and importance of this audience continues to expand
• This communications leader plays a critical role in driving understanding and alignment across functions, geographies, and leadership teams, helping reinforce a “One GTM” approach while balancing the unique needs of regional teams and emerging seller audiences
• The right person for this role is an expert writer, connector, strategist, and operationally-excellent driver of day-to-day results. They will work closely with senior Sales leaders and other executives to shape clear, compelling communications that foster comprehension and action
• They will partner across the organization to collect and synthesize the information sellers need to know to help customers accelerate their digital transformation and AI-driven innovation. And they will create the mechanisms and processes necessary to do it all as efficiently and repeatably as possible
• Develop and lead the global communications strategy and approach for the seller audience, accounting for the needs of several different functions that fall in this category
• Drive alignment around the “One GTM” vision by helping teams understand both the broader strategy and their individual roles in driving revenue and customer centricity
• Create scalable communication frameworks, channels, and cadences that enable sellers to stay informed and aligned without creating unnecessary noise or distraction from customer-facing activities
• Work with Seller Enablement, Change, GTM Transformation and other internal partners to reduce duplication and create a seamless communications experience for sellers
• Support executive communications for regional Sales SVPs and other senior GTM leaders, enabling them to effectively cascade messaging to account teams while maintaining consistency with global priorities
• Continuously evaluate communication effectiveness and optimize formats, timing, and channels based on seller feedback and business outcomes